MARKETING
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Knowing India is knowing the customers
If you are one of our customers who uses our fulfilment warehouse services in India. You can handle your own marketing and start selling products in India without any difficulty. Still, if you require marketing services, we are here to assist you.
Our knowledgeable team has years of experience in both online and offline marketing. Along with marketing, you should think about distribution via online and offline channels. Because offline distribution continues to play an important role in India, our team can also assist you in selling your items through distributors, convenience stores, department stores, and any other sort of modern trade.
Before you begin selling your goods, you must decide which business model you will use. We're here to give you some ideas regarding business models and E-Commerce platforms designed to meet business needs, as seen below.
Business to Consumer
(B2C)
When a company offers a product or service to a single customer. Customers can visit their websites to view products, photos, and reviews. Then customers place their order, and the company ships the products to them directly. Popular examples include Amazon, Flipkart, and Myntra.
Business to Business
(B2B)
When one company sells a product or service to another. There is no involvement of the final consumer. As a result, internet transactions only involve manufacturers, wholesalers, merchants, and so on. Sample of B2B website in India such as IndiaMart, TradeIndia, Udan, etc.
Customer to Consumer
(C2C)
When one customer sells a product or service to another. It enables people to sell their personal items and assets directly to a buyer. Cars, bikes, electronics, and other items are commonly traded. This model is followed by OLX, Quikr, and others.
Consumer to Business
(C2B)
When an individual sells their own goods or services to a company or organisation. Consider an IT freelancer who demonstrations and sells software to a firm. This is a C2B transaction. C2B website such as Fiverr, upwork, etc.